Blogger SEO: Off Page Optimization

Off Page Optimization is the hardest thing to do in SEO, unlike On Page Optimization which I discuss in my previous article you have the control in everything on your page but in Off Page Optimization you're not. Off Page Optimization means building authority of your site and links back to your website these include Directory Submission, Guest Posting, Blog Commenting, Social Media, Bookmarking Site, Press Releases and Forum Profile. Google divided the backlinks in two parts the good backlinks and bad backlinks. Bad backlinks refer to any spammy backlinks that you've made in order to trick some web users and to pass juice back to your site, it can also lead your website to drop down in the Google ranking. As you read this article you are able to know the different techniques in doing the right Off Page Optimization on your website.

Directory Submission

Submit your own website to a directory like sitepromodirectory and dizila help your site to gain more visitors. Also, it can produce juice back to your website if you submit it to a dofollow directory site. There are many directory site out there allowing users to promote their own website for free. Just make it sure to choose the right category where you're going to submit your site so that the admin will allow your site to be included in their directory. Having a complete details of your website in the description or the services field in the directory helps your website to appear in the Google search engine result.

Guest Posting

Guest posting is the best way to have a strong backlink to your site way back in the year 2013 and below. It is also the best way to gain credibility as a blogger and authority to your site. But if you are still using guest posting to gain dofollow backlink in 2014 you should stop it, because Google started to treat this as a kind of spammy practice.

Many bloggers still continuing this kind of practice to drive only a traffic without passing the link juice on the other site which is OK. To start guest posting you must check first whether the site having a huge amount of traffic per day which is very important. Also, you must do guest posting only on every site that is related to your topics to avoid bounce rate or the worst no traffic to your site. If you are linking your site do not forget to use dofollow attribute.

Blog Commenting

This is type getting a backlink to your Co blogger blog. This is also one of the hardest parts of getting backlink, it's because you will need to read the post of other people in order for you to give quality comments on their article. Dropping a quality comment is the main reason why admin of the site allows your comment to appear on their website. So the best way to get backlink through blog commenting is by participating in discussion, adding some value to the article and by answering questions of other people, that is the simplest things you must know about blog commenting.

Social Media

Using the Social Media is the best way to promote our website, most people is spending their time for Social Media so it's the best place to promote a website. One thing that most webmasters observe is that all articles that has more likes, shares, tweets and have more +1 in Google plus have a good effect to rank your site in Google Search Engine. This means Social Media is not only where to promote our website, but it has also room in Google ranking.

Bookmarking Site

This is one way to promote your article, although many bookmarking sites are nofollow it can still help to generate huge traffic to your site. Having a huge follower in a bookmarking site like Pinterest and Stumbleupon is one technique in getting traffic to them. Keep it mind that the key to have huge followers is by providing them a great article to read and great images for Pinterest.

Forum Profile

It is the easiest way to build a backlink it because you just need to sign up for specific forum and put your site in the homepage section of your profile. But make sure the forum is a dofollow link to pass the juice back to your website. If you want to generate traffic through forum site, try to include your website in your signature and try to make an interesting post and quality comment to have a huge impression of your signature. As my observation, commenting on a fresh post on the forum really helps to generate traffic through my signature. The easiest way to avoid being banned or be in spam list is to read the policy of the forum, this thing is a must.